Chloe Smith

Chloe Smith is a cycling enthusiast, business consultant, and a part-time writer always willing to share tidbits of advice. She believes that passion, courage and, above all, knowledge breed success.

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Chloe Smith's Posts

5 Reasons Brand Identity is Important for Your Business

With all the daily obligations when running a business, it’s easy to neglect branding, thinking that it can wait a more relaxing period. Yes, you need to take care of the bills first, make sure your clients are satisfied and provide your services or products each and every day. It’s…

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4 Must-Have Features for E-commerce Sites

There are a lot of trends when it comes to e-commerce website design like advanced filtering, dynamic product search, 360-degree product previews, and animation that almost every website has. But what a lot of people fail to understand is that every website should be unique in its own way, regarding…

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The Psychology of Search Engine Optimization

Search Engine Optimization has become a part of our everyday lives whether we like it or not. As the search engines evolve, online marketers tackle new challenges and, in theory, there is now a significantly high number of people that can make your website or a blog do this or…

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Getting The Most Out Of Your Office Space

The way businesses are done has changed throughout the years. This includes the fact that a lot of businesses have moved their efforts into the online realm, as well as the fact that marketing strategies have drastically changed. But one thing that remained the same is that the office is…

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An Overview of Obsolete SEO Tactics You Should Avoid

Thanks to the master of all search engines, Google, SEO is constantly changing and evolving. As all entrepreneurs know, marketing a website can be a gruesome and time-consuming task, and optimizing it is even harder. You must always be up-to-date with the newest guidelines, policies, and algorithms introduced by Google…

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Five Stages of Small Business Growth

Starting a company is never an easy feat. Behind a prolific idea lay days, weeks, and months of planning. But when the business starts snowballing, there is no going back. In fact, it can all go through five possible stages until you have an established, mature company behind you. Luckily,…

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