Facebook towards Harnessing Artificial Intelligence Policing to control Fake News and Offensive Content

Facebook might go for artificial intelligence to curb forged news and videos that depict violence as they are allegedly into determining how to introduce AI reliably.

Over the years, Facebook – the top social media site has been into buzz for some or the other reason.  While this website has really made us live in a ‘small world’, it has also been in hype for various issues, regarding offensive content and fake news. However, the good part is, the world’s biggest social networking site well understand its responsibilities towards its audience and know how to overcome the loopholes.

In order to deal with the increasing incidences of fake news and nasty content on Facebook News feed, the company has decided that it is considering using artificial intelligence technology to deal with this issue, which is probably the biggest issue today for them. However, the company is still working on the policies to come up with ideas for making the best of AI technology for the successful implementation of this idea.

Besides the fake news issue, videos depicting violence and other offensive data are also on the radar of Facebook. But, as Facebook’s director of AI research, Mr. Yann LeCun says, “the company is yet to define the right policies that would lead to successful and responsible implementation of artificial intelligence”.

Facebook fake News feed is being associated with many big bulletins. For instance, the recent unexpected victory of Donald Trump in the U.S. presidential election is being answerable by numerous op-eds on fake news. This proves that how much can a fake news impact on people and even the functioning of Facebook. In addition, Facebook has been a major support for top social media marketing companies globally, and such fake news is a big black spot for them also.

Facebook’s inability to weed out fake news has attracted the ire of many publications that has blamed the algorithm it uses to lists news stories. The same applies to the video content being posted on Facebook. Currently, Facebook relies on other users’ flagging such content to limit the spread of such content and videos. However, once AI comes into the picture, this scenario will also change.

The company says that there are lot many challenges associated with the adapting of AI for the purpose. For example, getting AI to flag offensive video will need them to have extremely fast computer vision. Plus, AI will also require having the right filtering algorithm to prevent it from attacking the right ones.

The company is also thinking about the size of Facebook and its operations. There are over 1.79 billion active users on Facebook currently with more than 1.57 billion accessing the website from their mobile devices. These numbers when combined with the number of nations the social website is available in, one can determine how big the scope of AI algorithm needs to be.

Arpita Singh

Arpita Singh a digital marketing and Content writer manager in ARKA Softwares- leading Website Design & Development Company with a profound knowledge of marketing and with a good writing as well as communication skill as she is handling many such projects.

Follow me on my blog: https://worldofuturetechnology.blogspot.in/ , Twitter Google+ and Facebook

 

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