Why Your Company’s Niche Should Direct Your Social Media Strategy

Twitter. Facebook. Pinterest. LinkedIn. Which one/s should you choose? All of them? None of them? Some of them? The last answer is the most correct, though all social media sites have merit. That’s why it’s so important that you create your social media plan according to your business’s niche. The…

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5 Ways to Bring Your Business into the 21st Century

The business world is always changing, but the rapid development of new technologies and changes taking place in the workplace in recent years might leave some business owners, especially if they’ve owned a business for quite a while, baffled. But before you dismiss these developments as unnecessary, know that they…

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Why Social Media Marketing is Important for the Success of Your Real Estate Business

Real Estate sales used to be about simple marketing of properties for sale. Through newspaper listings and Craigslist ads, agents would create dozens of listings a day in the hopes that their minuscule advertising space would catch the eye of property seekers. As the digital world becomes over-saturated, real estate…

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