Black Friday is around the corner, and if it’s anything like last year, sales figures will be through the roof once again. Brick-and-mortar stores earned $12.3 billion on Black Friday 2013, and online sales raked in another $1.9 billion, according to the National Retail Federation. Both of these figures were up from 2012, too. It’s such a huge shopping day that stores are opening their doors earlier and earlier each year to get a leg up on the competition. For the second year in a row Kmart announced it would open at 6 a.m. on Thanksgiving Day, a decision that earned them a fair amount of criticism last year.
Deals on consumer electronics are traditionally front and center on Black Friday. Enter Apple and their iPhone 6 and 6 Plus; to say that their latest smartphone is a hot item this holiday season is a bit of an understatement. In fact, Apple announced that 10 million units sold in the first three days of the September release. If you’re looking for one this Black Friday, here’s where to get it.
The wholesale giant started selling the iPhone 6 (16GB, 32GB and 128GB) for $100 off retail price (with contract) beginning Nov. 15.
Target will sell the iPhone 6 (16GB) at $179 (with contract) and include a $30 Target gift card with each purchase beginning Nov. 27 at 6 p.m.
Best Buy will offer the 16GB iPhone 6 for $100 with a new contract. The store opens its doors at 5 p.m. on Nov. 27 (Thanksgiving Day) until 1 a.m., when it will close until 8 a.m. the next morning (Black Friday).
Walmart will sell the 16GB iPhone 6 for $179 (with contract) and include a $75 Walmart gift card (significantly a better deal than Target). The deal begins Nov. 27 and continues for the next five days.
Apple’s own retail chain is notorious for leaving iPhones off the list on Black Friday, and that includes AppleCare+, which normally sells for $99. You can buy monthly iPhone protection from third-party insurers to save money on up-front coverage.
It’s All About Timing
Now that some stores will be opening their doors as early as Thanksgiving Day, finding the best Black Friday deal is all about timing. It really depends on when you’re willing to start the shopping season. The crowds will be smaller on Thanksgiving Day, but that means sacrificing the holiday. There’s also Walmart’s five-day sale to consider, assuming they won’t sell out of phones by day three or four. Plan out which deals start when and act accordingly.
Don’t Forget Cyber Monday
Black Friday deals are called “doorbusters” for a reason. They’re designed to get you through the front doors so you will spend money on lots of other items. There’s a way to avoid all that; shop on Cyber Monday, the exclusively online shopping day that’s held on the Monday after Thanksgiving. Cyber Monday features tons of deals just like Black Friday, and you don’t have to leave your house.
Of course, the absolute best deals will always be on Black Friday, but there are some steals on Cyber Monday, especially with electronics. Many retailers haven’t announced their Cyber Monday sales just yet, so keep an eye out.